Starting a Clothing Line - What Was I Thinking?

Starting a Clothing Line – What Was I Thinking?

About 5 years ago I was feeling more than a little restless. I was 6 years out of college and had been in the same job for all of those. I enjoyed what I was doing, but I felt I wasn’t truly pursuing what I was passionate about. Two things were nagging at me in the back of my mind; I wanted to start my own business, and I wanted it to be fashion related.

I threw around a series of ideas with my soon to be business partner, and all of them kept coming back to “we should start our brand”. Sure, why wouldn’t a couple of wet-behind-the-ears 27-year-old with zero fashion industry experience start a brand? It’s the most natural thing, right? We didn’t take any business classes in college, but I’m pretty sure that “start a business in an arena you know nothing about” isn’t one of …

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What Businesses Are Thriving by Using Corporate Clothing?

What Businesses Are Thriving by Using Corporate Clothing?

We have all seen them. They are on the internet, splashed across the front page of the newspaper, and on every television channel. They are big companies that have made a name for themselves in ways largely unparalleled by others.

But how did they do this?

Yes, an awesome plan, strong advertising and marketing, and loads of really hard perform had quite a bit to complete with it. However, there is one thing all of these companies also have in common, and it is not their ad campaigns. They all dress for success and use corporate clothing to their advantage.

Corporate Clothing and Big Name Companies

It may be surprising to think that the same kind of clothing your small company uses has affected such big-name corporations in such a strong way, but consider this: Would any of those firms be taken pretty as seriously if their prime executives walked …

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Unique Apparel Labels Can Mean Bigger Sales

Unique Apparel Labels Can Mean Bigger Sales

Marketing products in today’s economy can be a tough road to maneuver. Clothing lines that have been in business for a while are pursued, due to positive reviews or even status. Apparel labels for well-known providers can normally be recognized from a distance. Numerous businesses use bold symbols or colors to create the labels stand out and be recognized.

Consumers Are Buying Meets Their Needs

Consumers are becoming more conscious about the items they purchase, particularly clothing. A potential buyer will scour over any label, checking to find out what it’s made from, where it was made, and how difficult it will be to maintain. Because of this, the information placed on the label is of utmost importance. Consumers know what they want, and will be checking to make sure that what they are buying meets their needs in every aspect.

The Labels

Even handmade products are now being marketed …

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The Role of Clothing in the Business World

The Role of Clothing in the Business World

Be it a corporate board meeting or a sales call, dressing smartly has always been a necessity in the business world. In the stiff competition of today, you can always have an upper hand in the business world by presenting a smart image of yourself before your clients and colleagues.

It is often said that the way we dress reflects our personality as people judge us on this criterion. The selection of your professional dress, in turn, describes your business and status. It is very important to know how to dress for your profession if you are eager to take yourself to new heights.

A person’s clothing mainly depends on four factors: industry in which one works, one’s work profile in that industry, the area one lives in, and also what the client expects.

Business Apparels for Men:

The trends of men’s apparel do not necessarily take an effective change …

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Fashion Trends

Fashion Trends

Fashion Trends

Forecasting the fashions that the consumers will be seeking, is needed for being successful retailers. Even top designers routinely perform surveys before designing their seasonal lines and the large retailers consult forecasting specialists before purchasing a stock for their stores. The independent boutique retailer must gain access to valuable industry information and trend predictors. And how does?

It will give you an upfront view of the new names in design, what consumers will be shopping for and where the trends are headed if you got above all observing what happens in shiny celebrity fashion magazines and monthly magazines.

Powerful Influencing is Consumer Spending

Consumer spending is powerfully influenced by the media but tempered by the economy so to find out what consumers are buying it is advisable to make frequent visits to busy similar retailers and local shopping malls. Take time wherever possible to chat with sales assistants. They are …

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